A.J. Brown's Surprise Endorsement Boosts Local Business
January 18, 2025 - 12:54
When Philadelphia Eagles Wide Receiver A.J. Brown nonchalantly cracked open a copy of indie self-help author Jim Murphy’s “Inner Excellence,” it unexpectedly propelled a Washington County business into the spotlight. The mug featuring the phrase "Ital-Yinz" became an instant sensation after Brown was spotted using it during a press conference.
The mug, which cleverly combines Italian heritage with Pittsburgh’s distinct dialect, resonated with fans and locals alike. Following the exposure, orders surged, leading to a significant uptick in sales for the small business behind the product. The owner expressed gratitude for the unexpected boost, noting that the support from the community has been overwhelming.
This incident highlights the power of celebrity endorsements, even when unintentional. As the local business continues to thrive, it serves as a reminder of how a simple moment can create a ripple effect, transforming a small venture into a beloved brand within the community.
MORE NEWS
February 18, 2026 - 04:20
Amazon pulls the plug on Blue Jay warehouse robotAmazon has officially discontinued its Blue Jay warehouse robot, a once-prominent piece of its automation fleet. The decision marks a significant pivot in the company`s logistics strategy as it...
February 17, 2026 - 05:27
From the mission field: Serving as regional business managerSean McHugh`s office might look like that of any other regional executive, with spreadsheets, reports, and logistical plans. His work, however, is deeply rooted in a higher calling. Serving as the...
February 16, 2026 - 08:00
Japan’s economy barely grows in the last quarter as exports slow, with 2025 expansion just 1.1%.Japan`s economy barely avoided a contraction in the final months of last year, posting meager growth that underscores persistent challenges. The world`s fourth-largest economy expanded at an...
February 15, 2026 - 20:01
Small Business of the Month: Ditch Witch Mid-StatesA central Ohio equipment dealership has been recognized for its contributions to the community and its dedicated service. Ditch Witch Mid-States has been named the Small Business of the Month, an...